Meet The Walk
Marketing, technology and consumer expectation are always changing. Meet the integrated marketing agency that can help you stay a step ahead.
We all work hard to deliver the various marketing projects we work on, both client and agency alike. In this piece, we take a look at what we can all do to get the most out of our relationship.
By The Walk Agency
There is a lot to love about integrated marketing – not just for you, but also for your customers. We break it down for you in this article.
By Jo Edwards
Today’s business world is changing faster than ever. Marketers are required to produce faster, often with limited budgets. This means getting to market more quickly, but at no extra cost.
By Nick Cantor
We’re a modern-day integrated agency, offering a range of services across a range of mediums. Find out more about what we do below or read more about our services here.
Insights are the starting blocks for any journey into integrated marketing, as where you’re starting defines both where you need to go and the route you need to travel to get there. Initially these insights may come from a client brief plus our own research, previous campaign data and experience.
Once insights have been generated that will allow us to accurately define and contextualize the challenge ahead, the next step is to plan how we’ll solve it. This is the strategy phase. Strategy allows us to narrow down the direction we’ll move in to reach our goal and plan out the path we might take to get us there.
Once our strategy has helped to define where we’re going and how we are going to get there, all that’s left is to get moving. Outlining a creative response in line with our strategy, we’ll craft solutions across the channels identified as most effective in addressing the challenge.
We understand that good relationships are built over time. Maintaining a relationship requires meaningful communication.
Meet some of the problem solvers, imaginative thinkers, big picture strategists, data nerds and account ambassadors you will work with.
It’s a two coffee morning, this morning! Over thirteen years as a designer and Art Director in three continents, Jo’s worldwide experience and talent enables him and the creative department to deliver the most elegant solution to any campaign. A strategic thinker and engaging presenter, he’s been the brains behind many award-winning campaigns. Coffee is another important ingredient for Jo, […]Read more »
He would be the only Australian working in our Melbourne office…if he wasn’t brought up in San Francisco. One of our company Directors and our resident digital expert, Nick has worked around the world on a range of brands across multiple industries. He brings over 20 years of experience to The Walk. His love is ‘the idea’ (having completed AWARD […]Read more »
We work across a range of mediums to deliver results oriented outcomes for clients big and small.
For a limited time, get a complimentary 30-minute email marketing strategy consultation. We’ll review your current plans and help you make the most of your efforts with a clear focus on ROI.
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